Business Scene for the week of 1/9/2013

plumas visitors guide up next

It’s January and that means it is time for us to once again begin focusing our attention on Plumas County’s 2013 tourism season and the impact it has on our local economy.

Again, it’s safe to assume tourists will be opting for more day trips, weekend jaunts and full-blown vacations closer to home. For Plumas County businesses, it always brings an important infusion of dollars into our local economy.

With that in mind, we are already working on our annual Plumas County Visitors Guide (actually, it has been a work in progress throughout the year). Local business owners and service providers should continue to consider this colorful and informative publication a “must buy” annual advertising investment.

The full-color glossy magazine is packed full of information about virtually everything our county has to offer to both visitors and locals alike. Through the entire year, some 90,000 copies are distributed free to hundreds of locations in our region.

As an added bonus, we also post the entire magazine in a very user-friendly format on our website, plumasnews.com, to ensure your ads reach the largest audience possible for folks planning a trip to our corner of the world. The electronic version of the visitors guide alone gets an average of 600 viewers monthly during the season.

We are already reserving space and building ads for this year’s edition. The deadline for advertising is just around the corner so expect your newspaper advertising representative to be contacting you soon — if she hasn’t already. If you want more information about deadlines, prices and our services, call your local newspaper office or give me a call in Quincy at 283-0800. We can help you design an effective ad tailored to both your budget and your business.

Your purchase of advertising space to market your goods and services makes it possible to produce this comprehensive and informative guide. Together, we can capitalize on the opportunity that awaits this season with the single most effective print and electronic product used to entice families to come and spend in Plumas County.

In the past, the area’s official guide had been a joint project between Feather Publishing and the now-defunct (unfunded) Plumas County Visitors Bureau. This year our publishing company has assumed all responsibilities for its content and distribution.

crescent country stays open

Crescent Country, the ever-so-popular and truly unique gift store in Crescent Mills, is staying open this winter. Owners Barbara Tucker and Lisa Forcino will have the doors open Thursday, Friday and Saturday, 11 a.m. to 5 p.m., through March 14. If those hours don’t fit your schedule, call Lisa at 284-6016 or 284-6227 to schedule a time when you can meet her at the store.

yoga class to benefit kqny

“Start the new year right by doing something healthy for yourself and your community,” say organizers of a new yoga series in Quincy. The Yoga and Wellness Center is offering an Introduction to Yoga series as a benefit for KQNY, Quincy’s local community radio station.

The four-class series runs Sunday mornings from 11 a.m. to 12:30 p.m., beginning Jan. 13 and ending Feb. 10 (no class on Super Bowl Sunday). The course is designed to safely and comfortably introduce new students to the physical practice of yoga. The series is also ideal for continuing students interested in reviewing the basics and reconnecting to the fundamentals of practice. Reserve a space by calling or emailing Jane Steidel at 283-3536 or janeyoga50@digitalpath.net.

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